Synapse SaaS Search Performance
Synapse SaaS Solutions
Establishing topical authority clusters and Next.js optimization to drive B2B signups.

Campaign Analytics Dashboard
Verifiable search, advertising, and conversion metrics sourced directly from our analytics stack.
Before vs After Performance
Monthly Organic Sessions
Average Page Load
B2B Demo Signups
Google Search Console Metrics
| Metric Name | Target Value | Actual Verified | Change Ratio |
|---|---|---|---|
| Total Web Impressions | 520,000 | 1,820,000 | +250% |
| Organic Clicks | 12,400 | 48,000 | +287% |
| Avg Keyword Ranking Position | 18.4 | 4.8 | Top 5 Avg |
The Challenge
Synapse SaaS Solutions faced low search visibility for competitive keywords. Slow page load speeds on their legacy system resulted in high bounce rates and low organic lead capture.
Our Solution
We migrated the frontend to a decoupled Next.js structure on AWS, mapped topical authority clusters, resolved Core Web Vitals issues, and automated structured schema integration.
Results Delivered
- +287% Organic traffic growth in 6 months
- Sub-1.2s average page load speed globally via CDN distributions
- +140% Increase in qualified B2B demo bookings
- Top 3 rankings for 42 high-intent B2B search terms
Services Used
Project Timeline
Month 1–2
Site migration to Next.js, performance optimization
Month 3–4
Topical clusters content design, internal link maps
Month 5–6
Authority outreach, schema integrations, tracking audit
“The web development and SEO teams delivered a lightning-fast site that ranks at the top of search. Our organic demo pipeline has tripled.”
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